In the first six months endorsing comScore planning tools, we've delivered an impressive return on the industry's investment. Next month, planners will be using the industry's first planning tool uniting PC, mobile and tablet in a single person-centric view.
There have also been big investments in reliability, and UKOM-approved data now reaches almost every agency and media owner in the UK, so you really are using a common planning language with UKOM-approved comScore tools.
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