UKOM releases June 2016 Digital Market Overview report


UKOM has released the latest in its series of quarterly Digital Market Overview reports.

49.9 million users accessed the internet via their desktop, smartphone and tablet devices in June 2016. Brexit & the Euros contributed to some large audience increases for many sites in June. Key highlights this month include:

  • Big gains for online newspaper sites in both visitors and engagement
  • Government & currency exchange rate sites up significantly due to the referendum
  • Visitors to the Politics category grew by over 10 million, a reach rise of 25.9% points!
  • Sports sites also witnessed big increases as a result of Euro 2016 and Wimbledon

Find out more here.


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