Carrying the comScore tag for web, video and mobile ensures you get complete value from industry-approved measurement of your properties

With comScore tags implemented, census data from your sites, apps, video, networks and content is fed into comScore systems to enable Unified Digital Measurement. That means your audiences will be fully represented in the numbers used by the industry for online ad campaign planning.



The tagging process is both simple, and importantly, free. Through the website comScore Direct, you can collect the tag code, and once it’s added to your properties you can quickly verify the reliability of the tag. You’ll get a month of exclusive access to your data to check you’re happy with it, before it’s made public to users of the UKOM-approved services.