Below you will find the most recently published UKOM Ipsos iris monthly data for the UK's top 20 online group properties. Please note that the 'Audience Reach (%)' figure is based on the UK Total Internet Population (15+ yrs), c.49,878,000 people in June 2022.

Source: Ipsos iris Online Audience Measurement Service, June 2022

Base - All aged 15+ years using PC/laptop, smartphone or tablet device(s) in that month*

*NB Duration (Total Mins (MM) & Avg. Mins PP) not measured for sites or apps running in device background/'out of focus'

RANK MEDIA AUDIENCE (000S) AUDIENCE REACH (%) TOTAL MINS (MM) AVG. MINS PP PAGE VIEWS (MM)
  TOTAL INTERNET POPULATION (15+) 49,878 100 321,552 6446:44 140,374
1 Alphabet 49,524 99.29 56,387 1138:34 28,247
2 Meta (previously Facebook Sites) 48,608 97.45 70,186 1443:55 6,376
3 Amazon, Inc 44,726 89.67 8,100 181:06 4,710
4 Microsoft Corporation 41,642 83.49 7,975 191:31 6,458
5 BBC Corporation 39,235 78.66 8,426 214:45 5,163
6 Reach Plc 37,757 75.7 1,212 32:06 1,205
7 eBay Inc 32,446 65.05 3,342 103:01 1,933
8 Mail Metro Media 31,873 63.9 2,158 67:41 629
9 UK Government 30,830 61.81 716 23:13 1,054
10 News UK Sites 30,724 61.6 1,133 36:53 486
11 PayPal Inc 29,756 59.66 379 12:44 716
12 NHS Sites 28,962 58.07 433 14:58 361
13 Twitter 28,590 57.32 4,345 151:59 2,027
14 Apple Inc 28,532 57.2 3,033 106:19 240
15 Sky 26,374 52.88 1,433 54:21 369
16 Wikimedia Foundation Inc 24,402 48.92 523 21:27 544
17 The Independent and The Evening Standard 24,285 48.69 176 07:16 125
18 J Sainsbury plc 24,008 48.13 509 21:13 615
19 Future Plc 23,500 47.12 135 05:45 181
20 Hearst 21,108 42.32 123 05:49 190

© Ipsos 2022