Ipsos has today announced the integration in the UK of YouTube data into the Ipsos iris platform, in collaboration with UKOM.
UKOM is pleased to announce the appointment of Sarah Miller as its Technical Consultant.
The UKOM and Ipsos teams won Best Media Research Tracking or Syndicated Project at the Adwanted Media Research Awards 2024, held at the Banking Hall in London on March 6.
The UKOM and Ipsos iris teams won Best Industry Body Research at the Media Research Group Awards on November 24 and celebrated a Highly Commended in Best Research Innovation. This marks the first time the UK standard for online audience measurement has been singled out for awards recognition.