UKOM has launched a regular new feature on its website – a chart of the UK’s Top 20 online properties, updated each month.
UKOM has today issued a Request For Proposal (RFP) for a new research partner contract to run from January 2021.
UKOM, the body which defines and governs the UK industry standard for online audience measurement, today announces the appointment of Iain Jacob as chair.
In the years between the boom-bust of the dotcom era and the financial meltdown of almost a decade later, the digital ad sector grew almost exponentially...
Richard Marks:
"“The new era of audience measurement will require collaboration, lateral thinking and, above all, flexibility”
Ian Dowds:
"Demographics are a workable proxy. Get over it!"
© 2020 UKOM Ltd. No reuse without permission. This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Read our cookie statement.
